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Coming Soon: Colored Tractor Tires
Tires are busting into color thanks to a pair of European tire manufacturers who have come up with new manufacturing processes to make colored rubber.
Michelin and Vredenstein are both test-marketing tires with color. Michelin started with a line of small car tires in red, green or yellow. Vredestein, which is ba
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Coming Soon: Colored Tractor Tires TRACTORS Tires/Wheels 22-1-26 Tires are busting into color thanks to a pair of European tire manufacturers who have come up with new manufacturing processes to make colored rubber.
Michelin and Vredenstein are both test-marketing tires with color. Michelin started with a line of small car tires in red, green or yellow. Vredestein, which is based in the Netherlands, has a new line of tires with bands of red and yellow in the sidewalls. It started last year with a single size of car tire. The popularity of the tires has prompted them to come out with six sizes of colored tires for 1998. Both companies sell the colored tires for about 10 percent more than regular black tires.
Vredenstein used a tractor tire splashed with bright shades of color to attract showgoers to its booth at Agritechnica. Al-though colored tractor tires are not yet on the market, the company says there is nothing to stop them if the demand is there.
Contact: FARM SHOW Followup, Vredestein Banden B.V., P.O. Box 27, 7500 AA Enschede, The Netherlands (ph 31 53 4888 888; fax 31 53 4 888 800).
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